We® Created the RedCell Logo

While maintaining the emphasis on the "DC" to highlight RedCells Washington DC origins and geographical flagship, they required a more modernized, bold and confident identity that would capture the attention of the new innovators and engineers that are entering the Defense + Health space.

Old Redcell Logo

Dated. Falls apart at smaller sizes. Lacking impact. Uneven weight distribution.
New Redcell Logo

Memorable. Confident. Shelf life. Scalable. Flexible. Even visual distribution.

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